With the pandemic hitting us, the world was locked down, and everything went digital. Now that the conditions have started to improve, people are still sticking to the digital mode. Whether buying groceries or consulting a doctor, people want to do it from their homes. Our comfort levels increase as technology improves, which is why Read more…
How to Avoid MIPS Penalty
The MIPS program has entered its 6th year, and the 2022 program final rule has outlined the performance thresholds and reporting requirements. The minimum performance threshold is set at 75 points. That’s a steep increase from the 3 points required in 2017 when the program started. Eligible clinicians will incur a 9% penalty deduction for Read more…
2 Pros and Cons of Locum Tenens Work
Locum Tenens refers to physicians who fill in for physicians, temporarily, for a short period of time. This form of work can be especially lucrative for medical practitioners, especially during the ongoing physician shortage. Since it began, this industry has grown exponentially and there are now thousands of practitioners all across the US working locum Read more…
The Benefits of After Hours Booking
The administrative burden placed on physicians is at an all-time high. Regulatory requirements surrounding reporting and documentation are increasing in stringency, meaning physicians themselves now have a lot more on their plates than simply caring for patients. Alongside these strict regulatory requirements, many practices are also faced with a deluge of phone calls from patients Read more…
3 Ways to Improve Your SEO Rankings
In the internet age, online searches for the best local physicians are the primary way most patients find new providers. A simple Google search is the first step most patients take when they need healthcare services. How highly your practice ranks in the search results will play a big role in the number of patients Read more…
Strategies for Patient Collections
Turning patients over to collections can be an unpleasant experience for all involved. Sometimes, however, practices are left with no choice. To maintain profitability and keep doors open, practices need to continue receiving payment for the services they provide; thus, it is important to have a proper strategy in place for patient collections. Mistakes to Read more…
5 Strategies for Patient Acquisition
A marketing strategy is essential to running a successful business of any sort, including a healthcare practice. Patient acquisition is an area where practices can never rest, as patients are the very lifeblood of their business. However, marketing can be expensive, and figuring out how to successfully market your practice can put undue stress on Read more…
Marketing Healthcare to Gen Z
Gen Z might be the most stressed generation yet. The internet provides constant exposure to the doom and gloom of the modern world; mass shootings, sexual harassment, a global pandemic, etc., so they have a lot on their minds. With so many terrible events on their minds all the time, it should come as no Read more…
5 Healthcare Marketing Trends to Watch
In 2022, no medical practice can afford to be lax when it comes to marketing; falling behind in this regard means losing patients to others who are doing better. A key component of marketing is a forecast of future trends. A new year brings with it renewed competition, as other practices will be looking to Read more…
3 Tips for Supporting Practice Staff
The COVID-19 pandemic has had a great impact on our lives, and many aspects of life will never be the same. The healthcare industry has suffered greatly, perhaps the most, losing many professionals along the way. Those who are left behind have also suffered, with many more considering following their colleagues that have left the Read more…